SEARCH RESULTS

Sensemaking and Purpose Drive Innovation and Transformation

For startups and entrepreneur-led businesses, purpose is an outcome of an iterative sensemaking process. Sensemaking is the underappreciated strategic activity of making sense of what is going Read More...

Category: Applied and Practice

Author: Kevin Fee

Abundant Marketing Resources Can Hinder Family Firm Innovation

Most people would agree that businesses benefit from three core marketing resources: strong market knowledge, great relationships with customers and suppliers, and a sterling public image, brand, and Read More...

Category: Research Insight

Authors: Qilin Hu , Mat Hughes and Paul Hughes

Field of Dreams: Exploration of Entrepreneurial Possibilities

For several decades, entrepreneurship scholarship has been fixated on understanding the “the processes of discovery, evaluation, and exploitation of opportunities” (Shane & Venkataraman, Read More...

Category: Research Insight

Authors: Michael Lounsbury and Tim Hannigan